They required a video to use across social media and digital platforms that highlighted some of the features and benefits.
Lumiere created this 30s commercial based on a script devised by Pokerstars in house creative team.
The brief was to build 3D representations of the assets found in the games, and set them within a dark space. Lumiere then worked out a layout and set of actions that told the story in such a way as to finally arrive back at the starting point. We also decided to give the words their own light emission with which to help gently illuminate the dark scene.
Duncan Burch, Gavin Lester, Russell Traill, Tharun Joseph