How do you get inside a coffee pod and uncover the magic of the brewing process? That was the question posed to us by Three Wise Monkeys for this Keurig TVC.
Shot over 3 days at The Packshot Factory, the team captured every essence of the Keurig 'K-Cup' coffee machine that it was possible to capture on film. The footage was then edited together and interspersed with our CG shots to take the viewer on a journey from pod formation, to brew, to cup.
Lumiere utilised a combination of realflow fluid simulations and C4D particle simulations to bring life to these moments.
Credits
Brand:
Agency:
Artists:
Keurig
Three Wise Monkeys
Duncan Burch, Gavin Lester, Russell Traill, Terry Lee
email:
Enquiries:
hello@lumierestudios.co.uk
Creative Producer:
gavin@lumierestudios.co.uk
Technical Producer:
duncan@lumierestudios.co.uk