Lumiere were commissioned via Munky to help bring Leith’s new Coors campaign to life. The World’s Most Refreshing Beer.
The live action was shot using the Red camera attached to a motion control rig. We took over from live action and went into a fully CG world. Lumiere were responsible for all of the CG including the bottle, mist, ice and avalanches!
Credits
Brand:
Agency:
Production:
Coors
Leith
Lumiere Studios / Munky
Enquiries:
hello@lumierestudios.co.uk
Creative Producer:
gavin@lumierestudios.co.uk
Technical Producer:
duncan@lumierestudios.co.uk