New Balance : FuelCell

Digital, Idents, Motion Graphics, VFX

Brand
Agency
Animation Production
Director
New Balance
StudioMM
Lumiere Studios
Rich Kennedy

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Teaming up with StudioMM , Lumiere created an exciting new Animation and a series of CGI stills showcasing the new range of New Balance trainers.

Working alongside Director Rich Kennedy, Lumiere created a 15 second film, showcasing New Balance’s latest shoe. The brief was to show energy, alongside a fast paced music track to really bring this to life.